Customer Acquisition For Network Marketing Businesses In A Digital World

Are you looking to increase your MLM business's customer acquisition and retention volume? A custom Global MLM software solution might be just the thing you need.


Create The Best Customer Onboarding Experience

No business can sustain long-term growth without an action plan for growing its customer base. The situation remains fluid with a changing tide toward more digital resources and customer acquisition costs rising by 60% in the past five years. Nevertheless, keeping a few critical methodologies in mind can help you stay on the better part of the shore.

  • Integrate multiple public announcement platforms within a single system
  • Run email campaigns, newsletters, and press releases without increasing your server load
  • Get detailed analysis on the performance of each campaign in real-time
  • Respond to comments and queries more efficiently
  • Edit all your digital campaigns on the fly
Optimise Your Site
Optimise Your Site
  • Intuitive CMS that requires no coding skills to publish curated content
  • Use varied content types such as blogs, videos, infographics, etc. to drive the audience towards your business
  • Create audience personas to track their on-page activity conveniently
  • Personalise content that caters to each visitor individually
  • Easily share on-page content through suitable social media
Valuable Insights
Valuable Insights
  • An IaaS (Infrastructure as a Service) model to take the load off your own hardware
  • Utilise our cloud servers for detailed analysis of your site data
  • Our AI and ML-based software grant crucial insights in your business’ day-to-day activities
  • Automatic report generation after a span (e,g. monthly or weekly) or milestones (e.g. after 100 sales)
  • Access the reports from any digital device, including smartphones and tablets
Customer 360
Customer 360
  • An intuitive customer interface with all the necessary tabs on-screen
  • Software tracks customer activity in real-time and generates a detailed analysis after each session
  • Automatic aesthetic modifications for each visitor
  • Personalised options for reading guides and cart recommendations
  • Provide UGC (User Generated Content) per the user activity establish firmer trust in the brand
Customer Health Score
Customer Health Score
  • Automated systems measure specific customer criteria and create a health score
  • The score signifies how likely you can retain a customer for future sales
  • Customer health score increases for positive actions like visiting new product pages or responding to your campaigns and vice versa
  • The system alerts you if the health score decreases drastically for several customers
  • Improved focus on the correct strategy of remarketing with less variables to work with
Targeted Surveys and Survey Templates
Targeted Surveys and Survey Templates
  • Create surveys for each customer group for accurate feedback
  • Construct templates with customisable questionnaires and colour schemes, saving you time
  • The software automates the process through emails and push notifications
  • Record useful data such as group opinions and average response time
  • Live survey model lets you edit any survey without compromising campaign reach
Relevant Lifecycle Messages
Relevant Lifecycle Messages
  • Enrich your average customer lifecycle revenue through advanced AI and ML tools
  • Boost user engagement with behaviour-triggered emails and push notifications
  • System records anonymous user data and creates personalised messages
  • Create detailed profiles for each customer to augment your remarketing strategy
  • Maximise the lifecycle from each lead by relevant conversions to associates

What Customer Acquisition Means for MLMs

The factors mentioned above work well for any business. However, a few aspects vary significantly for a network marketing business. These include the following:

Acquisition Marketing

Acquisition marketing involves implementing specific tools and strategies exclusively for new customers. It is often an excellent plan for MLMs, many of whom might be unheard of by most people.

The process bears plenty of weight on the frontline associates tasked with conducting recruitment and sales campaigns. They can't do their tasks efficiently unless they have the necessary data and resources. That is why interactive CRM dashboards are relevant for MLM organisations worldwide.

Acquisition Channels

The means through which you bring in new customers/recruit associates determine the volume and quality of your customer base. They can vary depending on paid or unpaid, inbound or unbound, advertising or interactive, etc.

It would help to have robust MLM software to track each campaign in real-time whilst maintaining a record of each prospect without missing essential details.

Customer and Product Value

For MLM businesses, each added leg of the genealogy tree and every product sent down the ladder increases in value. In such a structure, the firm's success depends upon the front-end associates converting high sales percentages.

Thus, customer and product value measure is distinct from conventional businesses. You can't count on a fresh recruit to make the same sales targets as someone three levels up. That distinction is why MLM software evaluation should have modified parameters for the CRM and the primary company dashboard.

The CAC Formula

The Customer Acquisition Cost (CAC) formula shows just how much a business spends on acquiring a new customer on average. For instance, if a company ran an ad campaign for $5000 and got 20 new customers, then the CAC comes out to be $250.

But that is not the same for a network marketing business. You never know which of your customers can become part of the organisation tomorrow and start conducting your marketing campaigns instead of being targeted by them. Therefore, the total cost is the sum of the commissions, bonuses, sales figures, and marketing expenditure. You need a reliable MLM software solution to keep track of all that.

The Global MLM Software Advantage

A Team of Professionals
A Team of Professionals

A talented team of individuals with years of experience in software development and network marketing

Top-Class Security
Top-Class Security

Implementing top-class security measures for customer data, company details, and server access

 Full Ownership
Full Ownership

Complete white-label ownership to the client. Global MLM is only responsible for development

24/7 Customer Support
24/7 Customer Support

24/7 customer support, ready to help you out at a moment’s notice

Easy Access to Modules
Easy Access to Modules

A dashboard with easy access to the latest customer acquisition methodologies for training modules

Regular updates
Regular updates

Regular tweaks and updates as per the latest trends in customer acquisition

Remarks From Our Success Stories

Hear what our clientele has to say about Global MLM software.

Global MLM was the choice we made after reviewing six separate platforms in detail with the founders and their team.

Dalvo Diamante, USA

CEO, GEMx - A Publicly registered company based out of USA

Frequently Asked Questions

Do you have a question about our initial coin offering platform? Look here.

What is Multi Level Marketing (MLM) Software ?

MLM Software also known as Network Marketing Software or MLM Marketing Software used by MLM companies to manage referral network, distributors, commissions, operations. It is usually customised as per the unique compensation plan of each company.

Global MLM Software is the top MLM software development company that provides white label MLM software. The platform is designed to meet easy back-office administration, timely & accurate commission processing with distributor engagement tools and sales enablement features

Global MLM's script aids direct selling companies and distributors throughout the sales and marketing process - it provides features that assist with lead generation, marketing, distributor management etc..

We provide assistance with Compensation Plan design as well as Evaluation: Design for New Companies :

We educate you on the various types of compensation plans including unilevel, binary, matrix, gift plan etc.. We explain to you the pros and cons of each type of plan. We design a compensation plan that meets your goals and priorities.

Design for Established Companies:

If you are an established company seeking help to amend or to rewrite your compensation plan, we take the time to listen to your current challenges and goals. Our expert consultants review the statistics and identify the areas which need attention.

Compensation Plan Evaluation :
If you already have a compensation plan already but need guidance to ensure it is in good shape, we can also assist you. We offer a results-oriented review of your compensation plan with recommendations.
    Popular Global MLM Software features include :
  • Referral System
  • Robust Commission Engine
  • Genealogy Tree
  • International Payment Gateways
  • Reporting and Analytics to understand your business deeper
  • For more please check Global MLM Software Features list
Yes. Global MLM Software is built on a highly customizable platform. It can be completely customised as per compensation plan, feature and integration requirements
With our Enterprise support system, you'll have access to a team of highly skilled support engineers to assist you with all your issues, big and small, generating solutions in under an hour, on average.

It depends on the project complexity from Design, functional, technical and integration aspects.

Please contact us , we will be happy to assist you with your queries

Yes. We sign NDA and Service Level Agreements (SLA).

All our employees work as full-time employees and are bound by company confidentiality and non-disclosure clauses.

Additionally, for sensitive projects, we create isolated network segments disconnected from any public network.

Usually we host the software in client infrastructure. If you require we can host in our Cloud environment