Summary
This blog provides an overview of the Top MLM companies in Delaware for the year 2025, including their business models, product categories, and market presence. It features detailed profiles of Network Marketing companies in Delaware, offering insights into their history, compensation plans, and growth strategies. The article also highlights the current status of the direct selling industry in Delaware, including market trends, regulatory environment, and opportunities for new and existing MLM businesses.
Delaware has become an unexpected gathering point for some of the most recognizable names in multilevel marketing. The state’s business culture has attracted companies looking for a solid foundation and room to expand.
As the industry adapts to new customer habits and modern marketing styles, Delaware is carving out a small but meaningful place for itself in the MLM world. In this article, we have listed the top MLM companies in Delaware that are driving growth, building strong distributor networks, and shaping the state’s evolving direct sales landscape.
This Article Contains:
Top 9 MLM Companies in Delaware: Detailed Insights
This table offers a comprehensive list of the top direct selling companies in Delaware. All these brands are legally registered in the state. They are further ranked, based on their revenue, from highest to lowest.
| Sl No | Company Name | Founder | CEO | Year Founded | Headquarters | Best Selling Product | Business Model | USP | Achievements | Revenue |
|---|---|---|---|---|---|---|---|---|---|---|
| 1 | eXp Realty | Glenn Sanford | Leo Pareja | 2009 | Bellingham, Washington, USA | Real Estate Services | Multi-tiered Revenue share model | Agent-centric real estate platform with active operations across Delaware. | Won the Workplace by Meta Award in 2021, for its use of Workplace, a business communication tool. | $4.5 billion |
| 2 | Vorwerk | Carl Vorwerk & Adolf Vorwerk | Thomas Stoffmehl (Speaker of Executive Board) | 1883 | Wuppertal, Germany | Thermomix- Multipurpose kitchen appliance | Direct selling | German-engineered home appliances with a registered U.S. office in Delaware. | • Top Employer 2024. • German Sustainability Award Nominee 2024. |
$4.1 billion |
| 3 | Primerica | Art Williams | Glenn Williams | 1977 | Duluth, Georgia, USA | Retirement savings planning | Direct selling | Direct selling | Listed among the Fortune 1000® list in 2025. | $3 billion |
| 4 | REAL Brokerage | Tamir Poleg | Tamir Poleg | 2014 | New York, USA | Real estate services | Multi-tiered Revenue share model | A cloud-based real estate platform with full licensing and active operations in Delaware. | Ranked #38 fastest growing company in North America in 2023, by Deloitte. | 1.2 billion |
| 5 | Arbonne International | Petter Mørck | Jennifer Orlando | 1980 | Irvine, California, USA | EnergyFIZZ Sticks (Pomegranate flavour) | Direct selling | Clean, plant-based wellness and beauty products from a mission-driven Delaware Public Benefit Corporation. | Derm Results Advanced Serum was the Silver winner for the best vegan anti-aging product at the Green Beauty Awards in 2024. | $700 million |
| 6 | LifeVantage | Established from the previous “Lifeline corporation.” | Steve Fife | 2003 | Lehi, Utah, USA | Protandim® NRF2 Synergizer | Direct Sales | Nutrigenomics-based health products supported by scientific research, with a registered office in Delaware. | TrueScience Activated Skincare won Silver for Most Innovative Product line at the 2024 Best in Biz Awards. | $230 million |
| 7 | Youngevity | Dr Joel D. Wallach | Steve Wallach | 1997 | California, USA | Beyond Tangy Tangerine 2.5, a multi-vitamin and mineral blend. | Direct Sales | Multi-category wellness and lifestyle brand legally registered in Delaware. | N/A | $147 million |
| 8 | Nippon Menard Cosmetics | Daisuke Nonogawa | Junichi Nonogawa (President) | 1959 | Nagoya, Japan | Embellir Night Cream | Direct sales | Research-driven Japanese skincare and beauty, with a registered office in Delaware. | Menard was selected for the fourth time, following its wins in 2021, 2022, and 2023, at the JAXURY AWARD 2024. | $129 million |
| 9 | Xyngular | Rudy Revak and Marc Walker. | Riss Fletcher | 2009 | Lehi, Utah, USA | Xyng’- Energy + appetite control capsules | Direct sales | Health and wellness products focused on weight management, incorporated in Delaware. | Direct Selling News awarded co-founder and former chairman, Rudy Revak, with the Lifetime Achievement Award 2024. | $103 million |
Disclaimer: The revenue figures provided here reflect the latest data available from Business for Home. These numbers may change over time based on market conditions, company announcements, or updates from the original source.
Detailed Profiles of Selected Network Marketing Companies in Delaware
In this section, we take a closer look at the MLM companies that stand out among the crowd. Here, we have highlighted their popular products and compensation models.
Arbonne
Delaware MLM CompaniesArbonne is a popular skincare MLM, known for its plant-based wellness and skincare products. It is also a Delaware Public Benefit Corporation, which means it is legally committed to creating a positive impact on society and the environment. This makes the brand stand out among the direct selling companies in Delaware.
Popular Products
- DERMRESULTS Advanced 5-step regimen: Arbonne’s best-selling bundled product range, which includes its advanced cleansing balm, toning essence, serum, moisturizer, eye cream, and a travel bag.
- 30 Days To Healthy Living Set: A kit containing Arbonne’s nutrition products arranged into a 30-day guided routine.
- Green Gut Glow Bundle: A combination pack of three Arbonne supplements formulated for daily digestive support.
Compensation Plan
- Arbonne’s compensation structure is similar to the generation MLM plan, where consultants build teams known as “generations.”
- The company’s latest compensation plan document, released in January 2025, offers its consultants the opportunity to earn multiple commissions and bonuses.
- Consultant progress through fixed titles starting from Consultants>>District Managers (DM)>>Area Managers (AM)>>Regional Vice Presidents (RVP)>>National Vice Presidents (NVP). Most of the Arbonne top earners fall within the NVP level.
- All Consultants start with 35% retail commissions on every client purchase and 15% commissions on preferred client purchases.
- Overrides start at 6% and increase with higher ranks. These are based on direct downline sales.
- Another feature of the plan is the generation bonuses that start from the DM title. All DMs, AMs, and RVPs earn bonuses from three generations. However, NVPs earn 1% bonus each across 6 generations of their downline teams.
- Other incentives, such as Achiever Awards and Choice Awards, offer one-time bonuses for hitting certain group volume targets. Higher titles receive an option to purchase or lease a white Mercedes-Benz.
Youngevity
Delaware MLM CompaniesYoungevity is a multi-category brand that offers everything from wellness supplements to everyday essentials. This network marketing company in Delaware is registered in the state but operates in multiple markets through its distributor network.
Popular Products
- Ultimate Tangy Tangerine- Liquid: A liquid multivitamin blend that provides a mix of vitamins and minerals for everyday use.
- Tazza Di Vita Cafe Ganoderma Latte+: An instant coffee mix made with coffee and Ganoderma extract.
- Nature Direct Super Strength Concentrate: A concentrated household cleaner made for everyday surface cleaning.
Compensation Plan
- Youngevity’s compensation structure allows its associates to earn from multiple commissions and bonuses.
- Associates require 50 personal volume to qualify for commissions. Other titles have similar qualifying volume requirements, with team building starting from the Sales associate level.
- Level commissions range between 2% and 8%. Associates start with a two-level commission at 5% each. Higher titles unlock higher-level commissions.
- Associates earn a Coding Bonus when enrolling new associates who purchase a CEO Mega Pak. Bonus amounts depend on both the new associate’s rank and the enrolling associate’s rank, with higher ranks receiving larger, cumulative bonuses.
- Total coding bonuses are based on the enrolling associate’s rank and the rank of their downline at enrollment. This is referred to as Cumulative Payouts. For example, a 1-Star Executive earns more when enrolling a 2-Star Executive than a lower-ranked associate.
- Associates receive a $70 Fast Start Bonus for any personally enrolled distributor who purchases a CEO Mega Pak.
Xyngular
Delaware MLM CompaniesXyngular is another top MLM company in Delaware. It is essentially a weight loss MLM, branding itself as a biohacking company. Xyngular offers nutritional supplements, meal replacement products, and wellness programs designed to support healthy lifestyle changes.
Popular Products
- Complete Probiotic: Contains probiotic strains intended to support gut microbiome balance.
- GLP-X: Capsules formulated to influence appetite and carbohydrate processing.
- Trimstix: Powdered stick packs designed to reduce sugar intake and cravings.
Compensation Plan
- Xyngular’s 2024 compensation plan offers its distributors four MLM bonuses, paid daily and monthly.
- The First Order Bonus is a daily payout earned when new recruits or customers place their first-month orders. It pays across four levels: 20%, 10%, 7%, and 5%. To qualify for each level, distributors need 120 personal volume (PV) per month.
- Xyngular also offers a daily Reorder Bonus, which pays on repeat purchases across eight levels of a distributor’s downline. The bonus starts at 10% and gradually decreases to 4%. Each level has its own monthly personal and group volume requirements.
- Monthly bonuses include the Global Sales Pools and Leadership Bonuses. The Global Sales Pool allocates 1% of company-wide product sales to each leadership rank.
- Leadership Bonuses are fixed monthly payments for Gold Executives and above, awarded when they meet specific team sales requirements for at least two months.
Insights on the Direct Selling Industry in Delaware
According to the Direct Selling Association’s 2024 report, Delaware recorded approximately $127 million in retail sales through direct selling.
The report also noted that more than 35,730 individuals were engaged in direct selling activities across the state.
Conclusion
Delaware’s MLM sector continues to grow, thanks to the business-friendly legal environment. The state offers a business-friendly legal environment, flexible corporate laws, strong liability protections, and tax advantages. This makes it easier to form and operate a company, far simpler and easier than in many other US states.
For anyone exploring direct selling in Delaware, whether as a distributor, investor, or entrepreneur, the state offers both opportunity and stability. A Bit of research and clear expectations will help you step into this landscape better prepared and confident.
Shabana is a dynamic writer and strategist with profound expertise in network marketing. Her sharp analysis of industry trends and exceptional ability to distill complex concepts into clear, actionable insights make her content invaluable for professionals at every level. Through her writing, she empowers readers to navigate the evolving landscape of relationship-driven sales with confidence and integrity. Blending data-driven strategies with human-centric principles, Shabana provides a unique perspective that helps businesses thrive while maintaining authentic connections.
FAQs
1. Why is Delaware a popular state for MLM companies?
Delaware’s flexible corporate laws and business-friendly climate make it easier to register and structure companies. This helps top network marketing firms choose it as their base, even if most actual operations are elsewhere.
2. Do any MLM companies have an office in Delaware?
Yes, there are a few MLM companies that have a proper office in Delaware. However, most Delaware MLM businesses use it for incorporation benefits. Their everyday offices, employees, and distributors are located outside the state.
3. What is the primary presence of MLM companies in Delaware?
The presence is mostly legal and administrative. Many Delaware-based MLMs exist on paper under state law, but their real-world selling, teams, and logistics operate across the US or internationally.
4. What does Delaware law require MLM companies to do?
The MLM industry in Delaware is highly regulated. MLM brands are required to provide clear disclosures about the company, earnings claims, compensation plan details, and any inventory or purchase requirements before signing new members, under the proposed HB 162 law.
5. What protection does Delaware legislation offer to MLM participants?
HB 162 gives participants a three-month “exit window.” This allows them to cancel their contract for any reason within 90 days and get at least 90% of the unsold inventory refunded. This helps them reduce financial risk if the business doesn’t work out.
6. Are MLM companies in Delaware legal?
Yes, legitimate MLMs that sell actual products and comply with state laws are legal. The law aims to distinguish honest direct selling businesses from unlawful pyramid-style schemes.
7. What should you do before joining or considering an MLM company in Delaware?
Before joining any direct selling opportunities in Delaware, you need to check whether the company provides all required disclosures as proposed under HB 162. Also, review their product value, compensation plan, and actual track record rather than marketing promises.
8. What are the benefits of joining an MLM company in Delaware?
Delaware’s corporate structure can offer stability and clarity. This makes it easier for distributors working with top network marketing firms to trust the legal framework they are operating under.
9. What are the risks and considerations of joining an MLM company in Delaware?
Income can be unpredictable, and some companies may oversell the opportunity. It is important to evaluate MLM investment opportunities carefully and avoid joining based solely on hype.
10. What are the future trends in MLM companies in Delaware?
Stronger regulations, more digital tools, and product-focused sales are shaping MLM Trends in Delaware. These shifts may influence which brands stand out in the coming years.
References
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Business for Home
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Direct Selling Association
Disclaimer: Global MLM Software does not endorse any companies or products mentioned in this article. The content is derived from publicly available resources and does not favor any specific organizations, individuals or products.
