Top 25 MLM Companies in Canada: Leading the Future of Direct Sales

The direct selling industry in Canada is booming, owing to the entrepreneurial spirit that drives Canadians. According to the World Federation of Direct Selling Associations (WFDSA), it is valued at $2.352 billion, with over 1.143 million independent representatives participating. This makes the country rank at #13 among the top global direct selling markets.

In this blog, we have rounded up the top 25 MLM companies in Canada. This comprehensive list will show you which MLM brands are making the biggest impact in this dynamic sector.

Top 25 Network Marketing Companies in Canada at a Glance

We have put together this list of the top MLM companies in Canada after considering factors like market presence, product demand, and business opportunity. These brands are also registered with the Direct Selling Association of Canada to ensure they follow ethical business standards and industry best practices.

Popular Product Categories in MLM Canada

MLM companies in Canada cover a wide range of products, from wellness supplements to household goods. Understanding the market share of each category helps identify trends and opportunities in this space.

In the table below, you will see that wellness leads the Canadian MLM market with a 38% share, followed by cosmetics and personal care at 32%. Household goods account for 18%, while smaller segments like clothing, utilities, home care, and food each make up 2–3% of the market. Financial services and other niche categories currently hold a minimal share.

An Overview of The Top 5 MLM Companies in Canada

The Canadian MLM landscape is competitive, but a handful of brands have dominated the market. Let’s look at the top 5 direct sales companies in Canada that are constantly evolving with consumer demands and providing entrepreneurial opportunities.

1) Amway

Amway, one of the popular health and wellness MLM companies, entered the Canadian market in 1962. It is headquartered in London, Ontario, and offers a range of health and wellness products under its Nutrilite brand, skincare products under the Artistry brand, and energy drinks under the XS brand.

Popular Products

• n* by Nutrilite Sweet Dreams Sleep Gummies: A natural supplement designed to support better sleep quality.

• Nutrilite Reset 30-Day Program: A guided wellness plan focused on nutrition and lifestyle reset.

• Nutrilite Vitamin B Dual Action: Provides sustained energy release with dual-layer vitamin B technology.

• XS Protein Crisps: A crunchy, on-the-go protein snack for fitness and energy support.

Compensation Plan

• Amway offers 21% commission on every verified customer purchase.

• IBOs can earn monthly leadership bonuses of up to 25%.

• Monthly depth bonuses are offered to leaders who consistently maintain their ranks.

Latest Awards and Achievements

• Amway received the 2025 Direct Selling News (DSN) Bravo Global Good Award.

• Forbes also listed Amway as America’s top private company.

• Amway Vietnam was recognized as the “HR Asia – Best Place to Work in Asia 2024” for the fifth consecutive year, including awards in “Most Comprehensive Care for Employees” and “Diverse, Fair, and Inclusive Culture.” They report a 95% engagement index and high retention rates.

2) Mary Kay

Mary Kay is one of the top makeup MLM companies, which began operating in Canada in 1978. The company’s corporate office is located in Halton Hills, Ontario, and it also operates a manufacturing facility in Barrie, Ontario. This facility is well known for producing some of Mary Kay’s most popular products, including the brand’s best-selling Oil-Free Eye Makeup Remover.

Popular Products

• TimeWise Repair Volu-Firm Set: Advanced anti-aging skincare system targeting fine lines and wrinkles.

• TimeWise 3D Skincare Set: A daily skincare regimen aimed at supporting healthier, more resilient-looking skin.

• Mary Kay Oil-Free Make-up Remover: Gentle yet effective formula that removes eye makeup without residue.

• Mary Kay Waterproof Eyeliner: Long-lasting, smudge-proof eyeliner for defined eyes.

• White Tea & Citrus Satin Lips Set: Exfoliates and hydrates lips, leaving them soft and refreshed.

Compensation Plan

• Retail profit potential of 50% on personal retail sales.

• New consultants have a Great Start period: if they place $600+ in initial or cumulative wholesale.

• 4%, 9%, or 13% personal team commission, starting from 4%, moving to 9%, and then 13% for higher ranks.

• Unit commissions start from 13% of the unit volume, which is between $1,000- $5,000, increasing to 23% if the unit commissions exceed $5,500.

• Offspring commissions for ranks of Sales Director and above. First-line offspring commissions range between 5 and 7%, and second-line offspring commissions are at a fixed 1%.

• There are bonuses for Offspring Sales Directors.

• $50 Team-Building Cash Bonus: for each new personal team member who becomes Great Start-qualified.

Latest Awards and Recognition

• Forbes 2025 ranked the company the #9 Best Brand for Social Impact.

• Euromonitor International named Mary Kay as the #1 Direct Selling Brand for skincare and color cosmetics for three consecutive years from 2023.

• Sustainability Recognition honored the company for the second year in a row for its conservation and sustainability efforts in Texas.

• Women’s Wear Daily Beauty Inc. ranked Mary Kay #11 in the Top 100 Beauty Companies.

3) ACN Canada

ACN is one of the best MLM companies in Canada that has made significant strides in the services sector. The company was founded in 1993 and offers essential services like internet, wireless, energy, security/automation, etc., via its network of Independent Business Owners (IBOs).

Popular Products

• Telus: Provides digital security, home phone, internet, mobility, security & automation, and television services.

• Koodo: Offers flexible internet and mobility packages.

• TRUVVI Lifestyle: Specializes in affordable travel packages.

• Xoom Energy: Supplies gas and electricity services.

• ID Seal Titan: Delivers advanced digital security solutions.

• 8Twelve Mortgage: Offers tailored mortgage services.

Compensation Plan

• IBOs start with 1%-10% commission on new connections based on the customer's personal points. For example, for an IBO with personal points between 1 and 29, the commission is 1%. This increases to 10% for 50+ personal points.

• IBOs can also earn monthly residual commissions between 3% and 20% for their monthly commissionable revenue.

• IBOs at the Regional Vice President level can earn additional generation bonuses.

• IBOs can earn overriding customer acquisition bonuses starting from $50 when their sponsored new IBOs become customer qualified within 30 days of joining.

Latest Awards and Recognition

Over the years, ACN has won many awards, such as:

• 20 Communicator Awards

• 2 DSA Ethos Awards

• 21 Hermes Awards

• 4 Stevie Awards

4) Immunotech

Immunotech is a Canadian-based MLM company established in 1996, with its headquarters in Vaudreuil-Dorion, Canada. It develops, manufactures, and markets a range of health and wellness products, including nutritional supplements, immune-support formulas, and skincare solutions.

Popular Products

• Immunocal: All-natural protein supplement.

• Immunocal Booster: Energy performance drink mix.

• K21+: Herbal mineral blend syrup with Rhodiola to enhance focus and stress management.

• Multi+ Resveratrol Capsules: Contain 21 vitamins, minerals, and nutrients for overall health.

• Immunocal Derma: Skin cream that nourishes and refreshes the skin.

Compensation Plan

• Consultants can earn up to 20% retail profits on personal customer purchases.

• They can also earn customer autoship profit, which is the difference between the discounted autoship price and the consultant price.

• Customer volume bonuses are tiered based on the customer sales volume (CSV). These start from 5% for CSV between 1,000 and 1,999 and increase up to 20% for CSV more than 3,000.

• The business builder bonus is a percentage based on the sales volume generated by the personally sponsored consultant in the same month they enroll. Starts from 5% to 20% of commissionable volume.

• Consultants also receive up to 47% in team commissions based on the customer sales made by their distributor network.

• Moving up bonuses are one-time rewards, starting at $200, and are paid to consultants when they advance in rank within specified time frames.

• Consultants who help their team members advance in rank can earn a sponsor advancement bonus, starting at $250.

5) Avon

Avon is one of the top MLM companies in Canada, with a long-standing presence. The beauty brand is renowned for its extensive range of cosmetics, skincare, and personal care products. The company’s head office is located in Montreal, Quebec.

Popular Products

• Anew Platinum Broad-Spectrum SPF 25 Day Cream: Anti-aging moisturizer with sun protection.

• Isa Knox LXNEW Clean Balancing Gel Cleanser: Gentle cleanser for balanced, refreshed skin.

• Rice Water Bright Cleansing Facial Wipes: Quick, effective wipes for removing makeup and impurities.

• Fmg Glimmer Eyeshadow Quad: Versatile eyeshadow palette with blendable shades.

• Fmg Glimmer Satin Lipstick: Smooth, richly pigmented lipstick for vibrant color.

Compensation Plan

• Retail commission percentages are tiered based on sales volume. Also, these commissions differ according to two product categories: beauty/jewelry and Fashion/home.

• Commission percentages start at 20% for both Beauty/Jewelry and Fashion/Home on sales between $40 and $119.99. They gradually increase up to 50% for Beauty/Jewelry and 25% for Fashion/Home on sales exceeding $6,500.

• Generation bonuses of 3% start from the star promoter level. Higher leadership levels are paid bonuses of up to three generations, with a maximum of 8%.

• There are three levels of leadership bonuses, starting from 2% to 5% for leaders from Silver levels.

• These leaders continue to receive a lifestyle bonus ranging from $250 to $400 for every 15 days that they remain eligible for the ranks.

Closing Insights

This list of MLM companies in Canada shows just how broad the market here is. There is a range of health and wellness companies operating alongside beauty brands and utility service providers that define MLM in Canada.

Over the years, the Canadian direct selling space has evolved to become more customer-centric. They are adapting to the changing consumer habits, shifting to digital marketplaces, and even embracing social media-driven engagement to connect with modern audiences.

In the end, it’s simple: the MLMs in Canada that adapt, innovate, and keep people at the center of their business will be the ones that endure and thrive in the years to come.

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