Summary
Explore Greece’s Top 35 Network Marketing Companies for the year 2025 with a structured overview, detailed analytical table, and key industry statistics. This guide helps you understand the leading direct selling companies in Greece and their performance at a glance.
The MLM industry in Greece has steadily gained momentum over the past decade, because of the rising interest in flexible entrepreneurship and wellness-focused consumer trends. In fact, Greece is one of the top European countries that has seen an increase in direct sales over the years.
Today, Greece hosts a diverse range of direct selling companies that offer both income opportunities and trusted products. In this article, we have curated a list of MLM companies in Greece. Whether you are exploring new business prospects or simply comparing leading brands, it provides a clear overview of the strongest players in the Greek MLM landscape.
This Article Contains:
Structured Overview of The Top Direct Selling Companies in Greece
This table lists all the major brands operating in Greece using the direct selling model. We have selected them based on popularity, reputation, product quality, and consumer trust. They are further ranked based on their 2024 revenue from highest to lowest.
| Sl No | Company Name | Founder | CEO | Year Founded | Headquarters | Best Selling Product | USP | Achievements | Revenue |
|---|
Disclaimer: The revenue figures listed above are the latest available and have been sourced from Business For Home. These numbers may change over time based on company performance, market conditions, or updates from the original source.
Detailed Profiles of Key Direct Selling Companies in Greece
This section highlights a few brands from the list that offer the best direct selling career opportunities in Greece. Here, we look into their products and compensation plans in detail.
Avon
Avon is one of the most recognized direct selling companies in Greece. This make-up MLM brand is quite popular in Greece, where it has successfully built a loyal customer base and a strong distributor network.
Popular Products
Far Away Original Eau de Parfum: A fragrance product from Avon featuring floral-oriental notes.
Anew Skin Renewal Power Serum: A topical serum containing Protinol as a core ingredient.
Skin So Soft Original Dry Oil Spray: A dry oil body spray from Avon with a light scent.
Compensation Plan
Avon’s latest compensation plan document, released for 2025, offers multiple levels of earnings for its “Ambassadors.”
They start with tiered retail commissions based on monthly sales volume. Commission percentages start at 20% for volume between $40–$119.99, the highest being 50% for $6,500.
Ambassadors can also earn multiple levels of generation bonuses depending on their rank:
Star Promoters level earn 3% on Generation 1.
Bronze Leaders receive 3% from each of the two generations.
Gold level and above qualify for three generations of bonuses, starting at 8% and tapering down to 2%.
A 3% sponsoring bonus is awarded when a personally enrolled new member places an order of $50 or more.
The lifestyle bonus begins at $250, available to Bronze rank and higher, and is paid every two weeks as long as the leader maintains qualification.
New Image International
New Image International is one of the new MLM companies in Greece. The company was launched in 2024 by partnering with Nutrimetics to offer a range of colostrum-based health and wellness products to the Greek market.
Popular Products
Alpha Lipid Lifeline: A powder-based breakfast drink formulated with colostrum, probiotics, and essential vitamins and minerals.
Alpha Lipid Colostrum Capsules: Easy-to-swallow capsules containing bovine colostrum with immunoglobulins.
Alpha Lipid A.G.E Defiant Telomere Serum: A topical skincare serum formulated with peptides and antioxidants, designed for external facial application.
Compensation Plan
New Image International’s compensation plan is structured across four key ranks: Representatives, Supervisors, Managers, and Executives.
Representatives start by buying products at a 25% discount. This becomes their base Retail Income. Once their team reaches 250 in group sales volume, they also unlock Network Builder Commissions.
Additionally, when representatives collect 125 personal volume (PV) in a month, they’re rewarded with Luxury Dollars. These are special vouchers that give an extra 5%–20% off future product orders.
Supervisors can earn a permanent 25% Group Rebate on all product purchases within their team.
Managers also receive Dynasty Rewards, which help them earn 1%–5% additional commission on total sales volume.
Executives receive premium perks, including a share in Leadership Bonus Pools, Travel Rewards, and exclusive training opportunities, supporting long-term growth and higher earning potential.
Complete Analytical Table of the Top MLM Companies in Greece
This table contains all the major brands that operate under the multilevel marketing model in Greece. These companies are chosen based on their popularity, market presence, and distributor networks. We have further ranked them based on their 2024 revenue, from highest to lowest.
| Sl No | Company Name | Founder | CEO | Year founded | Headquarters | Best Selling Product | USP | Achievements | Revenue |
|---|---|---|---|---|---|---|---|---|---|
30 |
Atomy |
Han-Gill Park (s) |
Han-Gill Park (Chairman) (s) |
2009 (s) |
Gongju-si, Chungcheongnam-do, South Korea (s) |
Absolute Reset Balm (s) |
Absolute-quality Korean health and beauty products at affordable everyday pricing. |
The “Absolute CellActive™ Skincare” line won the King Sejong Award in 2024. |
$1.8 billion |
31 |
LifeWave |
David Schmidt (s) |
David Schmidt (s) |
2002 (s) |
Utah, USA(s) |
X39 Patch |
Wearable phototherapy patches designed to stimulate natural cellular repair and wellness. |
Awarded the Bravo Growth Award by Direct Selling News, listed as #32 in its Global 100 in 2024. (s) |
$555 million |
32 |
Chogan |
Michelangelo Paradiso and Liborio Scelzo.(s) |
Michelangelo Paradiso (s) |
2013 (s) |
Rome, Italy (s) |
Chogan 048 Men |
Fragrances inspired by luxury scents, crafted in Italy with high-concentration perfume oils. |
N/A |
$450 million |
33 |
Greenway Global |
Leonid Morgunov (s) |
Svetlana Semenova (s) |
2017 (s) |
Novosibirsk, Russia (s) |
HOME S3 Ribbed Fiber |
Eco-focused home care solutions using reusable, chemical-free cleaning technologies. |
Greenway Global was named a 2025 winner at the Green World Awards. (s) |
$326 million |
34 |
Total Life Changes |
Jack Fallon (s) |
Jack Fallon(s) |
1999 |
Michigan, USA |
Iaso® Instant Tea |
Health and wellness products focused on nutrition and lifestyle support. |
N/A |
$250 million |
35 |
Gano Excel |
Mr Leow Soon Seng (s) |
Mr. Lew Soon Kiak (s) |
1985 (s) |
Kedah Darul Aman, Malaysia (S) |
Ganocafé (Ganoderma Coffee) |
Ganoderma-based wellness and nutrition products for daily health. |
N/A |
$238 million |
Disclaimer: The revenue figures are based on the latest publicly available information sourced from Business for Home. These numbers may change over time due to company performance, market conditions, or updates from the original source.
Profile Spotlight: Selected MLM Company in Greece
In this section, we have selected one standout company from the list to explore more closely. Here, we have covered key details about the company, like popular products and the compensation plan.
Gano Excel
Gano Excel operates actively in Greece, supported by a registered office in Thessaloniki. The company’s Ganoderma-based products are made available to customers and distributors through local authorized partners across the country.
Popular Products
GanoCafe Classic: An instant black coffee blend infused with Ganoderma lucidum extract.
GanoCafe 3-in-1: An instant coffee mix combining coffee, creamer, sugar, and Ganoderma extract.
Gano C’Real Spirulina: A cereal-based product enriched with ganoderma extract and spirulina.
Compensation Plan
Gano Excel’s compensation structure is based on the classic binary MLM plan, where affiliates build two downline teams: the right and left leg.
All affiliates start with retail commissions, which are the difference between the affiliate and retail price of the product.
Affiliates become qualified to earn a fast start bonus between $25 and $150 when their newly enrolled affiliates purchase or repurchase an executive success package.
Override bonuses range from $5 to $40 and are paid up to 4 generations of an affiliate’s personally enrolled members.
Team builders can earn 7% binary commissions when both their right and left legs' sales volume match at a 1:1 ratio.
Statistics Related to the Direct Sales Industry in Greece
According to the recent report published by the World Federation of Direct Selling Associations, Direct sales in Greece recorded over $101.3 million in revenue.
The Greek direct sales industry is on an upward trend of 3.1% when compared to 2022 revenue.
Over 61,334 independent representatives participated in direct sales in 2023.
Future Outlook
The MLM space in Greece is growing with real energy, and the brands on this list each bring something different to the table. While some brands like Amway offer decades of trust, others like Gano Excel have taken the risk to introduce a fresh product range.
In the end, the lesson is clear. Whether you are examining market trends, exploring distribution options, or looking to start your own MLM business in Greek cities, it's important to look into factors like product performance, market trends, and customer preferences. Thoughtful research and informed judgment will always lead to wiser choices.
Shabana is a dynamic writer and strategist with profound expertise in network marketing. Her sharp analysis of industry trends and exceptional ability to distill complex concepts into clear, actionable insights make her content invaluable for professionals at every level. Through her writing, she empowers readers to navigate the evolving landscape of relationship-driven sales with confidence and integrity. Blending data-driven strategies with human-centric principles, Shabana provides a unique perspective that helps businesses thrive while maintaining authentic connections.
FAQs
1. Are MLM companies in Greece legal?
Yes, MLM companies in the country operate legally when they follow direct sales regulations in Greece. This means they have to maintain transparent product-based compensation instead of pyramid structures.
2. Why are MLM companies booming in Greece?
MLM companies in Greece are growing due to demand for accessible and high-quality health and wellness products. Flexible earning options and increased interest in network marketing opportunities.
3. What should you do before joining an MLM company in Greece?
Before joining, take time to review the compensation plan carefully, understand real earning expectations, and check demand for the products in the Greek direct selling market. It’s wise to read reviews, compare options using an MLM company comparison in Greece, and verify that the company operates transparently under local regulations. Thoughtful research upfront saves disappointment later.
4. What are the benefits of joining an MLM company in Greece?
Benefits include flexible working hours, low start-up costs, and access to income from sales and team growth. Best MLM companies in Greece also offer structured training programs, mentorship support, and development resources that help newcomers succeed more confidently.
5. What are the risks of joining an MLM company in Greece?
Like in all businesses, MLM opportunities in Greece also come without guaranteed income. Competition can also be high, and long term success depends on consistent sales. Also, knowing the success factors in Greece MLM industry helps set realistic expectations.
6. What are the future trends in the MLM sector in Greece?
MLM growth in Greece in 2025 is expected to have an upward trend in the coming years. Experts predict growth in wellness, eco-friendly goods, and digital selling models.
References
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Business For Home
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World Federations of Direct Selling Associations
Disclaimer: Global MLM Software does not endorse any companies or products mentioned in this article. The content is derived from publicly available resources and does not favor any specific organizations, individuals or products.
