Summary
This blog showcases the Top MLM water treatment companies in the USA for the year 2026 and offers a detailed breakdown of the leading MLM brands in this sector. It explains how these companies operate, what drives their success, and why their products and business models stand out in the MLM water purification industry.
Switzerland’s MLM market plays a big role in Europe’s direct selling industry. The country hosts a wide range of international and regional MLM brands. This makes it a useful market for observing how direct selling models adapt to local business standards and consumer expectations.
This article brings together a carefully researched overview of the top 55 MLM companies in Switzerland. The listicle offers a side-by-side, clear snapshot of how MLM functions within one of Europe’s most discerning consumer markets.
This Article Contains:
Top 50 International Direct Selling Companies in Switzerland: Company Table
This table highlights some of the leading international direct selling brands operating in Switzerland, selected using clear and practical criteria. We considered factors such as market presence, product focus, and company history. They are further ranked based on their 2024 revenue, from highest to lowest.
| Sl No | Company Name | Founder | CEO | Year Founded | Headquarters | Best Selling Product | USP | Achievements | Revenue |
|---|
Disclaimer: Revenue figures are sourced from Business For Home and were accurate at the time of publication. These numbers may change if companies release updated financial information or if the original source revises its data.
Detailed Overview of Key MLM Companies in Switzerland
In this section, we take a closer look at a selection of companies from the list and explore their background, product focus, and operations in Switzerland. These detailed profiles provide additional context beyond the table and help you better understand how each company positions itself within the Swiss direct selling market.
Oriflame
Oriflame is a widely recognized skincare MLM. The company is headquartered in Stockholm, Sweden, where global product strategy and development are led. It also has a major corporate office in Switzerland that supports regional operations and partner services across Europe.
Popular Products
Tender Care Protecting Balm: A wax-based balm formulated for use on dry skin areas such as lips, hands, cuticles, and elbows.
NovAge Ultimate Lift Serum: A facial serum designed to support skin structure and elasticity through topical anti-aging ingredients.
Optimals Hydra Radiance Day Cream SPF 15: A daily topical moisturizer providing hydration and ultraviolet protection at SPF 15.
Compensation Plan
Oriflame uses a stairstep/breakaway MLM plan, where Brand Partners (BPs) eventually separate from their upline to build independent teams.
All BPs start with a 20% retail commission on personal sales.
Beyond retail earnings, BPs receive tiered trade discounts based on combined personal and team volume, starting at 3% (200–599) and rising to 22% (10,000+).
When a frontline BP reaches the 22% level, they break away to form their own group, and the upline stops earning incentives on that partner’s sales.
After a breakaway, the upline qualifies for leadership bonuses instead of standard incentives.
The plan offers six bonuses, unlocked as BPs develop multiple breakaway groups in their downline.
Vorwerk
Vorwerk is one of the top MLM companies in Europe, with a long-established and highly visible presence. Its Thermomix and Kobold home appliance ranges are widely regarded for quality and reliability, placing the company among the top direct selling companies in Switzerland.
Popular Products
The Thermomix TM7: A multifunction kitchen appliance that integrates cooking, weighing, mixing, and guided digital recipes in a single system.
Kobold VK7 Cordless Vacuum Cleaner: A modular cordless vacuum system designed for floor cleaning with interchangeable attachments for different surfaces.
Kobold VR300 Robot Vacuum Cleaner: An autonomous vacuum device developed for scheduled floor cleaning with navigation and mapping functionality.
Compensation Plan
Consultants receive a base commission of $200 for each Thermomix unit sold.
A $300 monthly bonus is paid when three units are sold within the same month.
Consultants earn a $60 team commission on every unit sold by members in their downline.
A further $300 monthly bonus is awarded once the team reaches five unit sales in a month.
A $200 recruitment bonus is paid for each newly qualified personal recruit, provided the recruit completes their first sale within 30 days of joining.
Consultants become eligible for the Team Leader rank after developing five personally qualified recruits in their downline.
A $500 leadership bonus is awarded for every new Team Leader promoted from their downline.
List of 5 MLM Companies Headquartered in Switzerland
This table offers a clear view of Switzerland-based players within the MLM industry. The selection is based on brand popularity and product portfolio. We have further ranked them based on their 2024 revenue, from highest to lowest.
| Sl No | Company Name | Founder | CEO | Year founded | Headquarters | Best Selling Product | USP | Achievements | Revenue |
|---|---|---|---|---|---|---|---|---|---|
| 51 | Swiss Just | Ulrich Justrich | Heinz Moser | 1930 | Appenzell Ausserrhode, Switzerland | Just 31 Kräuteröl (Just 31 Herbal Oil) | Herbal brand rooted in alpine botanicals and concentrated plant formulations. | N/A | $250 million |
| 52 | AMC International | Andrew W Garfield and Georg Timmermann | Christopher Ernst | 1963 | Zug, Switzerland | AMC 23‑Piece Stainless Steel Induction Cookware Set | Long-established European leader in premium cookware innovation. | Received “Germany’s Best Awards” award from the German Society for Consumer Studies in 2024/2025. | $100 million |
| 53 | Déesse Cosmetics | Mr. Stefan Sturdza and Mr. Oliver Weidmann (owners ) | Mr. Stefan Sturdza | 1971 | Zurich, Switzerland | Déesse Luxury Anti-Aging Mask | Luxury cosmetics brand focused on intensive, spa-inspired skin treatments. | N/A | $40 Million |
| 54 | Nahrin AG | Owned by the Jüstrich family. | Dr Felix Obrist | 1954 | Sarnen, Switzerland | OsArtTen capsules | Long-established Swiss brand with strong heritage in functional nutrition | N/A | $27.2 Million |
| 55 | HempMare | Alex Braun | Alex Braun | 2017 | Brunnen, Switzerland | HempMate CBD Oil (10%) | Known for positioning hemp products within eco-social sustainability initiatives. | N/A | $2 Million |
Disclaimer: Revenue figures are sourced from Business For Home and reflect the most recent data available at the time of publication. These figures may change if companies issue updated financial disclosures or if the original source revises its information.
A Closer Look at a Swiss-Based MLM Company
This section takes a closer look at one selected company from the Swiss-based MLM list. It examines the company’s background, core product focus, and overall role within the Swiss direct selling market.
SwissJust
SwissJust ranks among the top MLM companies in Switzerland. The founding family started the company over 90 years ago and still runs it in its third generation. Today, the Swiss-based brand operates in more than 30 countries through a global network of around 120,000 consultants.
Popular Products
31 Kräuteröl (31 Herbal Oil): A concentrated blend of 31 botanical and essential oils formulated for topical application.
Eucasol Kräuterspray (Herbal Spray): A herbal spray designed for respiratory comfort and soothing breath support through plant-derived ingredients.
VITAL JUST 24h Cream: A daytime moisturizing cream developed to provide skin hydration and general care.
Compensation Plan
The SwissJust compensation plan includes multiple commissions and bonuses for product sales and team development.
Consultants earn a 25% retail commission on all product sales.
A 5% Personal Sales Volume Bonus applies once monthly sales exceed $500, increasing to 10% at Team Leader rank and above.
A Sponsoring Bonus starts at 2% for sponsoring one active consultant in a month, rising to 3% for two and 4% for three.
Team Leaders qualify for a 4% Team Sales Bonus on eligible group volume.
Senior Team Leaders and above earn a Generation Leadership Bonus starting at 5%, paid on up to three generations.
Directors and higher ranks receive one-time Rank Advancement Bonuses, beginning at $1,000 per qualifying promotion.
The plan also applies MLM compression, which passes commissions to the next active and qualified upline when a downline position remains inactive.
Switzerland’s Direct Selling Market by the Numbers
The direct selling industry in Switzerland recorded $449 million in retail sales in 2024.
Sales showed a 2.2% year-on-year change in constant terms, indicating relatively stable performance compared to the previous year.
During the same period, over 159,879 independent representatives participated in direct selling activities across the country.
In terms of product categories, wellness products accounted for the largest share, contributing over 45% of total direct sales.
Cosmetics and personal care followed closely at 44%.
Home care products made up over 7% of total sales.
Books, toys, & stationery, and food & beverages each accounted for approximately 1% of the market.
Disclaimer: All the above statistics are taken from the World Federation of Direct Selling Associations' latest data report published in November 2025.
Key Takeaways
Switzerland has one of Europe’s most organized and quality-focused MLM markets, which is shaped by clear regulations and well-established companies. Furthermore, these companies also offer products that span across segments such as wellness, beauty, home, nutrition, and lifestyle.
For distributors, this list offers a practical way to identify companies with a stable presence and defined product focus. MLM business owners can use it to compare market positioning and business models. Overall, this guide offers a concise reference for understanding category trends and the overall structure of the Swiss direct selling market.
Shabana is a dynamic writer and strategist with profound expertise in network marketing. Her sharp analysis of industry trends and exceptional ability to distill complex concepts into clear, actionable insights make her content invaluable for professionals at every level. Through her writing, she empowers readers to navigate the evolving landscape of relationship-driven sales with confidence and integrity. Blending data-driven strategies with human-centric principles, Shabana provides a unique perspective that helps businesses thrive while maintaining authentic connections.
FAQs
1. Are MLM companies legal in Switzerland?
Yes, MLM companies are legal in Switzerland as long as they follow consumer protection and competition laws. The key requirement is that earnings must come from real product sales, not recruitment alone.
2. What industries dominate the MLM market in Switzerland?
Wellness and nutrition lead the market, followed closely by cosmetics and personal care. Home care and lifestyle products also have a steady presence, though on a smaller scale.
3. How is MLM regulated in Switzerland?
Switzerland regulates MLM through general business, consumer protection, and unfair competition laws. Authorities closely monitor misleading income claims and pyramid-style practices to protect consumers and distributors.
References
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Business For Home
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World Federation of Direct Selling Associations
Disclaimer: Global MLM Software does not endorse any companies or products mentioned in this article. The content is derived from publicly available resources and does not favor any specific organizations, individuals or products.
